Notorious rapper and hip hop artist Snoop Dogg’s branded marijuana line went on sale yesterday in Colorado.
Leafs by Snoop focuses on pot itself, offering eight different types of weed – including flavors like Lemon Pie, Northern Lights and Cali Kush, as well as edibles and concentrates.
“Leafs by Snoop is truly the first mainstream cannabis brand in the world and proud to be a pioneer,” Snoop said, in an interview with the Cannabist.
“LBS is blazing a trail for the industry.”
The longtime weed advocate isn’t a new comer in the marijuana business. This past September he even launched his own marijuana-media company, Merry Jane.
Interestingly, he can’t actually ‘own’ his own company; he must be a Colorado resident to own whatever business he starts up there. So, Snoop’s teamed up with Beyond Broadway, which operates under the moniker LivWell, who’ll have official ownership and will be responsible for growing the marijuana plants and manufacturing the edibles and concentrate.
Colorado is one of a handful of US states where marijuana can be used recreationally. Alaska, Oregon, and Washington are the others.